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News & Insights
Social Impact


Stacking Strategic Levers – How VCs Can Maximise Impact to Drive Value
Impact and value creation are no longer separate conversations. For early-stage companies, impact businesses can have unique advantages across attracting talent, building products customers love, unlocking capital, and leveraging regulatory tailwinds. In this Deep Dive, we explored how mission-led founders and VCs can use impact as a driver of performance: not as a trade-off.
We brought the ImpactVC community together with Iulia Tudor (Ascension) and Estia Ryan (Eka Venture
Oct 30, 20257 min read


Tony Jamous, Oyster: Reversing Brain Drain: Building an Impact Unicorn
In this episode, the team were joined by Tony Jamous, founder and CEO of Oyster. Oyster is on a mission to reverse brain drain and reduce wealth inequality by democratizing access to global job opportunities. Before founding Oyster in 2020, Tony took his previous software API company public on the New York Stock Exchange.
Aug 13, 20252 min read


Emma Steele (Ascension) & Emily Trant (Wagestream): Building ventures where profit and purpose scale together
In this episode, we explore the nuances of building and backing commercial businesses that generate genuine social value. Emma and Emily reflect on where the commercial model does work for impact, where it doesn’t, and why intent matters as much as outcomes.
Jul 2, 20252 min read


Jon Coker, Eka Ventures: Building Systemic Impact, Why Shared Value Wins & The Founder Learning Curve
In this episode, we were joined by Jon Coker, founding partner at Eka Ventures, to unpack how the team behind the £68M Fund I has backed 21 early-stage companies driving systemic change in consumer health and sustainable consumption.
Jun 11, 20252 min read
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