Jacqueline van den Ende, Carbon Equity: Rewiring capital for climate impact and making everyday investors part of the solution
- ImpactVC
- Jul 9, 2025
- 2 min read
Updated: Apr 17
August Solliv sits down with Dougie Sloan, Managing Director, Impact Venture at Better Society Capital and ImpactVC, and Jacqueline van den Ende, Co-founder & CEO of Carbon Equity, to explore how we unlock billions for climate action by rethinking the very architecture of venture capital.
Together, they delve into how Carbon Equity is transforming everyday citizens into climate LPs, why “retail” doesn’t mean amateur, and how technology, transparency, and trust can finally bring impact investing to scale.
This episode’s themes:
Why climate finance is stuck—and how we build new pipes
Reimagining access: giving more people a seat at the capital table
The rise of the prosumer LP: conviction, education, and agenc
Bridging alpha and impact without trade-offs
Redesigning private markets for participation at scale
Here’s what’s covered:
00:30 Jacqueline’s journey: from traditional VC to climate capital rebel
02:15 The climate capital gap: why only 2% of VC goes to climate tech
03:45 Institutional capital vs. bold innovation: the trust mismatch
05:30 Rethinking “retail”: building for a sophisticated next-gen LP
07:00 Tech as an enabler: onboarding, transparency, and scale
08:45 What private market investors need (and don’t get today)
10:00 Productising the LP experience: clarity, ownership, conviction
11:45 How Carbon Equity builds education into capital deployment
13:00 The vision: mobilizing the masses without dumbing things down
14:30 Impact with returns: challenging the trade-off fallacy
16:00 What’s next: tokenisation, retail regulation, and unlocking access
✍️ A few thoughts and notes from Chloe
Rewiring Capital for the Climate Era
Jacqueline van den Ende explains why fixing climate means fixing finance—starting with who gets to allocate capital, and how. Her mission: make investing in the net zero economy open to all.
Democratizing Access Without Compromise
Carbon Equity is not about crowdfunding. It’s about reimagining the LP-GP relationship through a product lens: building infrastructure for trust, clarity, and high-quality deal flow.
Climate Action at Scale
To meet global targets, trillions must move. Jacqueline’s thesis is clear: the capital is there—it’s just locked behind outdated systems, legacy rules, and fear of change.
A Blueprint for Mission-Driven Venture
This is what it looks like to build a business that aligns mission and market. No greenwashing. No trade-offs. Just a clear roadmap to impact—backed by conviction and code.e same as yours, otherwise it may not be a long and fruitful marriage…
